A case study based on Google Cloud’s teaching library.
Visualizing Regression Sum of Squares, Error Sum of Squares, and Total Sum of Squares.
One of my NYU lectures on marketing experimentation, using LinkedIn and Netflix as case studies.
A message to students of my Marketing Experimentation course at NYU.
We would be remiss if we did not examine the attitudes, mindsets and behaviors that elite innovators have in common, and how these can be taught in the classroom.
The book Sprint takes us inside the process used by Google Ventures to create unicorn-caliber startups, and there are important implications for marketers.
Why aren’t innovation and value creation taught systematically in school?
To think well, use frameworks. A comic strip illustrator and a tech futurist show us how.
Automation is turning once rare and valuable skills into commodities. In this new economy, what kind of work will retain its scarcity value?
McKinsey explains it best.
Five innovation ideas I had on my evening commute today.
Reimagining the Internet. Making the blind see. Teaching value creation.
Data. Narratives. Urban planning.
Listening. Systems thinking. Buying books.
Worms, traffic, unknown problems.
Check out my new class on Skillshare.
As a web analytics tool, Adobe Analytics is a very different animal from Google Analytics. I've learned the hard way that plunging into an Adobe Analytics account for the first time with the expectation that it'll be as easy to master as Google Analytics is hubris. In...
In the age of Google, we need to worry less about imparting information and more about cultivating the cerebral soil in which it’s planted. Students’ minds don’t need to be crammed with content; they need to be primed and wired to create value from the copious amounts of information available to them.
Despite Donald Trump's promises to save factory jobs, the next few years will see the maturation of technologies that compete with blue collar labor. Fighting that fact is a fool's errand. Consider a few recent developments on the retail and transportation front. Just...